3M Post-It and Scotch - Wedding
Three years ago, Sammi, an avid fan of Post-its started decorating her office walls with used Post-it Notes. Soon she began receiving friendly notes from a special co-worker, Jason. These blossomed into flirtatious notes, and then into a lovely courtship that led to Jason’s marriage proposal via a Post-it Note.
Through its social media listening program, 3M Post-it Notes brand discovered the couple’s story and request for ideas on how to incorporate Post-it Notes into their wedding. The 3M Post-it team decided that ideas alone were not enough.
Inspired by their story, we helped make their wedding day extra special by hand-crafting seven bridal party flower bouquets, two pinwheel backdrops, and a reception sign out of thousands of Post-it® Notes (and Scotch® tape and glue). Each flower in the bouquet had individual petals, leaves, and stems. Lovingly assembled over hundreds of hours, they formed the perfect callback to the story of their relationship.